Ever wondered why you're not reaching the dizzy heights of the first page of Google?

You can develop the most stunning and attractive business website of all your competitors. You can employ the best usability experts, professional photographers and web developers money can buy. However, if you're business isn’t on the first or second page of Google, then really you may as well go into hiding!

Unfortunately, consumers and business peoples attention span is zero these days. Expectancy is for immediate, quick and relevant results. If people can't get what they want within a few minutes of looking, mainly because we're too busy or lazy to keep going, they simply go elsewhere. It's not that search engine users don't value what your website has to offer, it's just that if you're not on the first or second page of Google, then users can't be bothered to delve any deeper.


Nearly 53% of us change our search terms, and/or search engine after not finding our prefered result on the first page and only aorund 10% of us actually bother going past the third page.

So you need to think about your website as your shop-window to your business. Like any shop-window you want to have the most attractive on the high-street. Your aim is to catch the eye of passing visitors and entice them into your store. It's the same principal with any website, you need to get yourself noticed ahead of your competitors on the Web.

Get thinking about how you can create that attraction. With the help of some good search engine optimisation (SEO), you can start to embellish your shop-window to enhance your visibility in search engines.

Some things you can start looking at are:

• Keyword Research - keyword research and competitor review analysis - think about how will people find your website?
• Content Optimisation - review your web website content. Does it include the words people will include in a search?
• Current Ranking - benchmark your website to view your current search engine position.
• Website Compliance - does your website comply with accessibility and coding standards?
• Search Engine Submissions - create major search engine accounts and manually submit your website, including a site map and robots.txt file.

But these are just for starters and that's why we include all of the above methods in our Oxford Web SEO 3-month SEO Starter Package.  We recommend this to anyone who is actively seeking better search engine ranking results for their website. 

Our SEO starter package is a good foundation for getting better search engine results for your website. Although there’s no secret formula to getting your site on the first page of Google, we aim to improve the quality of your website through a variety of SEO services.


You need to begin polishing your shop-window now if you want to get ahead of your competitiors and start appearing on that first page of Google.